HomeBitcoin NewsBitcoin's Current Bull Market Will Be Smaller, CryptoQuant CEO Argues

Bitcoin’s Current Bull Market Will Be Smaller, CryptoQuant CEO Argues

  • Bitcoin has broken out of its September range, though short-term momentum looks stretched.
  • CryptoQuant’s CEO expects this cycle to multiply its low three to five times, well short of past tenfold runs.
  • He ties the smaller swings to a larger market and growing institutional ownership.
  • Holders as a group stayed in profit through the entire 2026 decline, according to CryptoQuant’s MVRV data.

Bitcoin broke out of a month-long range in recent days and touched $87,484 before easing to about $85,800, and the move arrived alongside a call from CryptoQuant CEO Ki Young Ju that the current bull cycle will be smaller than any before it. Ju said on Tuesday that he expects BTC to gain three to five times from its low, well short of the tenfold-plus runs of past cycles, with a milder bear market to follow, because institutional capital now dampens moves in both directions. Even after rising about 13% in seven days and roughly 48% from its June low, Bitcoin still trades some 32% below its October 2025 record of $126,296.

Bitcoin clears its September ceiling as momentum runs hot

For most of the past month, sellers capped Bitcoin between roughly $75,000 and $82,300. That range broke within a single session, when the price jumped from about $81,000 to above $86,000 on the heaviest volume since the August rally. Wednesday’s candle tested $87,278 and slipped back to $85,776. Sellers still defend the area just below $88,000. CryptoQuant’s own weekly report puts the next resistance at $88,000 to $90,000, where the upper band of the trader realized price sits, and places firm support at the 200-day moving average near $70,600. The same report says the firm’s Bull Score has held in bullish territory since mid-August and now reads 80.

Bitcoin daily chart with Fibonacci retracement levels, moving averages and RSI
BTC/USDT daily chart. Source: TradingView / Alexander Stefanov

The daily RSI stands at 70.5, which means buyers have dominated recent sessions by a wide margin and the price has run well ahead of its short-term average. The last time the reading pushed above 80, in mid-August, Bitcoin did not extend higher. It spent the following four weeks inside the range it has just left.

Both moving averages point upward, with the 20-day near $79,600 and the 50-day near $74,586, and the gap between them has widened steadily since mid-August. A Fibonacci retracement drawn from the June low to the recent high marks where pullbacks have the best chance of meeting buyers.

BTC price ladder: where buyers and sellers sit
$87,484
RESISTANCERecent high; sellers pushed the price back from this zone on Wednesday.
$85,776
PRICE NOWDaily RSI above 70 after the breakout.
$80,477 to $82,300
FIRST SUPPORTOld range ceiling plus the 23.6% retracement; a hold here would confirm the breakout.
$79,600
20-DAY AVGTracks the short-term trend; price has closed above it for most of September.
$74,586 to $76,142
DEEPER SUPPORT50-day average and 38.2% retracement; buyers stepped in here in mid-September.
$72,638
TREND LINEHalf of the entire rally from June; a daily close below it would weaken the recovery.

Why a $1.7 trillion asset cannot repeat the 2017 math

Bitcoin carries a market value of about $1.72 trillion, and a tenfold move from the June low near $57,800 would require a valuation above $11.5 trillion. In early 2015, Bitcoin’s entire market value was below $3 billion.

Ju argues that the composition of ownership matters as much as the size. When retail traders dominated, leveraged buyers could push the price far beyond its fundamentals, and forced liquidations then accelerated the reversal. He points to that dynamic as the source of the 80% crashes. ETF issuers, public companies holding BTC on their balance sheets and allocation-driven funds trade on mandates and rebalancing schedules, which tends to slow both the climb and the fall.

The institutional channel has worked in both directions this year. Strategy sold 1,690 BTC in August, and earlier in the downturn $1.55 billion left spot Bitcoin ETFs across six consecutive trading days in mid-May. The flow has since turned: spot Bitcoin ETFs took in nearly $1 billion on Monday, one of the ten largest daily inflows on record. Big holders cut both ways, and a single treasury company’s sale can outweigh weeks of retail buying. They can also become a concentrated source of supply when conditions turn.

Ju frames the trade-off as a feature. Giving up the parabolic upside also removes the 80% collapse, and in his view that combination attracts patient, long-horizon capital. He connects it to the original design of Bitcoin as a peer-to-peer electronic cash system, arguing that an asset with milder swings stands a better chance of functioning as money.

The PnL Index backs the thesis on tops, less clearly on bottoms

Bitcoin holder profitability index across market cycles, CryptoQuant chart
Bitcoin holder profitability by cycle. Source: CryptoQuant

The PnL Index measures how profitable Bitcoin holders are in aggregate. CryptoQuant’s 365-day moving average smooths out short-term noise, so each peak and trough on the chart corresponds to a full cycle.

The tops follow Ju’s argument closely. The average peaked near 0.85 in both the 2013 and 2017 cycles, reached roughly 0.8 at the 2021 top and then managed only about 0.35 in 2025. Holders made far less money on paper at the most recent peak than at any previous one.

The bottoms tell a messier story. The trough near -1.45 in 2015 gave way to a much shallower one around -0.75 in 2019, which fits the pattern, but the 2022-2023 trough fell to roughly -0.95. One cycle broke the sequence.

The moving average currently sits around -0.2 after rolling over from its 2025 high, and Ju says it is forming an inflection. Because a 365-day average reacts late by construction, a turn in this line usually confirms a change the price has already made.

Holders stayed in profit through a 54% drawdown

MVRV compares Bitcoin’s market value with its realized value, which prices every coin at the level where it last moved on-chain. A reading above 1 means the average holder sits on an unrealized gain. In the 2018 and 2022 bear markets, the ratio dropped below 1 and the market as a whole went underwater.

According to Ju, that never happened this time. Even at the June low near $57,800 on Binance’s daily chart, Bitcoin traded above the average on-chain cost basis of its holders. Buyers near $126,000 took heavy losses; the aggregate did not.

He lists three more signals behind his view. His post charted only the PnL Index, so the points below are CryptoQuant’s reading of its own data rather than figures readers can check in the post.

DATA CITED

MVRV never fell below 1
The market stayed above holders’ average cost basis at the 2026 low.

DATA CITED

Realized cap rising
Coins are changing hands at higher prices as new money enters.

NO FIGURES SHARED

OG whales stopped selling
Long-dormant wallets have halted distribution, per Ju.

NO FIGURES SHARED

Futures whales went long
Large traders opened sizable longs near the June bottom. 

Set against earlier cycles, the compression is visible in both the rallies and the declines that followed them.

Four Bitcoin cycles: rally size vs. the crash that followed
2015-2017$152 low → $19,783 peak
Rally: ~130x
Next drawdown: -84%
2018-2021$3,122 low → $69,000 peak
Rally: ~22x
Next drawdown: -77.5%
2022-2025$15,476 low → $126,296 peak
Rally: ~8x
Next drawdown: ~-54%
2026 onward~$57,800 low → peak not reached
Rally: 3x to 5x, per Ju’s estimate
Next drawdown: MILDER, PER JU
Rally bars use a logarithmic scale. Drawdown bars show the percentage decline from each cycle peak.

What three to five times would mean in dollar terms

Ju did not state which low he measures from. Counted from the 2022 bottom, Bitcoin has already delivered about 8x, so the only reading that works is the June 2026 low near $57,800.

On that base, a 3x cycle implies a peak around $173,000 and a 5x cycle one near $289,000, equal to market values of roughly $3.5 trillion and $5.8 trillion at today’s supply. This is arithmetic applied to his range. He gave no timeline and no price target.

Ju’s range, measured from the June low
June low
$57,800
base, 1x
Price now
$85,800
1.48x
Record high
$126,296
2.18x
Low end
~$173,400
3x
High end
~$289,000
5x
Progress from the June low toward the 3x level
24.2%
Progress from the June low toward the 5x level
12.1% 

After a 48% rebound, the low end of Ju’s range leaves about 2x of upside from $85,800, and the high end about 3.4x. Investors who arrive now inherit only part of the cycle he describes.

What a compressed cycle changes for investors and lenders

Position sizing is the most direct consequence. A portfolio built for a 10x cycle can tolerate a small allocation and an 80% drawdown. If Ju is right, both the reward and the risk shrink, which makes Bitcoin easier to hold in larger weights and harder to treat as a lottery ticket.

Lenders that accept BTC as collateral set loan-to-value limits around historical drawdowns, and a bear market that stops near 50% supports higher borrowing limits, provided the 2026 pattern repeats in the next downturn.

The thesis also collides with calendar-based models that many traders still follow. Analysts who time cycles from the halving place the historical window for a bear market trough between September and November 2026, counted from the October 2025 peak, while Ju’s data implies the low is already behind the market. The next significant correction will settle it: if MVRV holds above 1 again and realized capitalization keeps climbing, the structural shift he describes gains a second data point well before the next halving, due around April 2028.

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Alexander Stefanov
Alexander Stefanov
Alex is a financial markets journalist and co-founder of Millennial Media Group, with nearly a decade of writing about how money actually moves. He came in through Bitcoin in 2016, but what hooked him wasn't the price — it was the questions underneath it. Who sets the rules of a currency no government controls? Why do markets panic and euphoria arrive on schedule? Chasing those answers turned into a career: first mapping how crypto works from the inside, then following the same instincts into equities, commodities, and the macro forces that quietly steer all of it. He treats the two worlds as one story, because in practice they are. His problem with most market coverage is that it explains nothing. A headline tells you the price moved; it rarely tells you why, and the "why" is the only part worth a reader's time. So that's what he writes toward — the mechanism, the incentive, the second-order effect most people miss until it's already priced in. He holds a degree in Tourism from New Bulgarian University, which taught him more about human behavior under uncertainty than any finance program might have. Over 200 in-depth analyses and more than 10,000 articles later, he's still convinced the market has something new to teach him every single day.
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